Ford national body shop business
improvement & certification program

Administered by Assured Performance

Improve your dealer body shop's performance & get certified

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Take your dealer body shop to the next level

The next step after becoming aluminum capable is becoming Ford Certified. A Ford Certified shop that’s in the Ford National Body Shop Network lets your customers and community know that your body shop has the proper tools, equipment, and training to properly repair Ford vehicles, ensuring fit, finish, durability, safety, and value.

The Business Improvement and Certification Program is designed to provide your body shop with enhanced operational performance tools to help your body shop reach its full potential. Turbo-charge your dealer body shop with Assured Performance Business Improvement tools and processes!

Business development support

  • Create in-depth business improvement plans based on a profile of your body shop's strengths, opportunities, and weaknesses.
  • Compare and evaluate industry best practices to achieve operational excellence.
    • Generate reports that illustrate your Key Opportunities for improvement.
    • Receive alert reports whenever your body shop's Key Performance Indicators (KPI) fall short, illustrating opportunities and corrective strategies.
  • Access to the online Business Improvement Dashboard to monitor your body shop's ongoing performance.
    • Benchmark comparisons and evaluations against industry KPIs.
    • Exclusive data, not available anywhere else, that compares your ongoing performance with the performance of other dealer body shops and independents.
  • Tele-coaching to support the execution of your development plan.
  • Data storage services to safeguard your body shop's data.

Marketing and promotion support

  • Press release campaigns to consumers and insurers in your local area, marketing your "Certified" collision credentials.
  • Your body shop promoted on a consumer-facing mobile app.
  • Online Appointment Scheduler for your customers via mobile app and online shop locators.
  • Listings on exclusive online consumer-facing and insurer-facing Certified Body Shop Locators.
  • Official Ford and Assured Performance Certified Body Shop Signage.

Ford dealer sponsorship

Ford has arranged Assured Performance to operate as a third-party management and administration service for the “Ford National Body Shop Network.” The program is intended to enhance a dealer's sales of Ford Genuine Parts and provide Ford owners with the means to identify and select a Ford Certified Repair Provider.

This web application and form is designed to allow you, as a Ford Dealer, to sponsor and encourage third-party collision repair shops, in your Dealer PMA, to become Ford Certified Repair Providers. In addition, you may “Approve” or “Reject” requests from independent body shops that have identified you as a primary Ford Parts supplier.

Use your Dealer Code to log in and see a list of existing Ford Certified shops. You can also elect new shops to be officially Ford Certified. Please note that all shops may not qualify in meeting the standards and requirements of this program. Ford looks for the best shops in your area that demonstrate their capability with the tools, equipment, training, and facilities to repair Ford vehicles to manufacturer’s specifications, ensuring fit, finish, durability, value, and safety.

Ford Opt-out

By completing this form you are officially electing to not participate in the Ford National Body Shop Program, presented to you by Assured Performance, for the reason indicated below.

NOTE: An email will be sent to you and Ford confirming your decision to opt-out. Should you change your mind, please contact Assured Performance at 949-221-0010.

Or manually enter your shop's information:

Invitation Letter Program Brochure

KPI Comparison & Evaluations

kpi gauges

Please log in to continue

Trouble logging in? Please contact a Dealer Network Specialist at (949) 221-0010